The Flatiron Building to Become a New York Residential Dream

The Flatiron Building separates Broadway & the 5th Avenue of New York City
The Flatiron Building, Broadway & Fifth Avenue, New York City

The Flatiron Building, an iconic symbol of The New Yorker Life, has recently been sold at auction for the second time. This triangular-shaped marvel, standing tall at the intersection of Broadway and Fifth Avenue, is now poised for a potential transformation. But before we delve into its future, let’s take a step back and appreciate its rich history and architectural grandeur.

Historical Background of The Flatiron Building

The Flatiron Building, originally known as the Fuller Building, was completed in 1902. It was the brainchild of the Fuller Company, a major player in the city’s real estate scene at the time. Over the years, the building changed hands multiple times, each transition adding a new layer to its storied history.

flat iron building, nyc

Architectural Design of The Flatiron Building

The Flatiron Building’s unique triangular shape, a result of the confluence of Broadway and Fifth Avenue, has always been a head-turner. Its design, influenced by the Renaissance Revival style, was the work of Daniel Burnham and Frederick P. Dinkelberg. The building’s construction was a marvel of its time, with a steel frame and terracotta facade that stood as a testament to the architectural innovation of the era.

The Flatiron Building and NYC

The Flatiron Building has always been more than just a structure; it’s a symbol of New York City. Its presence helped transform the surrounding area from an entertainment district into a bustling commercial hub. Today, it stands as a testament to the city’s architectural heritage and its ever-evolving skyline.

Recent Acquisition and Future Plans

The Flatiron Building recently made headlines when it was put up for auction, not once, but twice. The first auction saw it being sold to Jacob Garlick’s Abraham Trust for $190 million. However, due to a failure to pay a necessary deposit, the building was put up for auction again. This time, it was won by Jeffrey Gural, a previous owner, for $161 million.

Gural’s acquisition of the building has sparked speculation about its future. He has expressed an interest in converting either half or all of the building into apartments. This potential transformation is based on Gural’s belief that residential leasing would be easier than commercial leasing. However, it’s important to note that these are just plans at the moment, and no concrete steps have been taken yet.

Architectural photo of The Flatiron Building, NYC by the New Yorker


The Flatiron Building, with its rich history and architectural significance, continues to be an integral part of New York City’s landscape. Its recent acquisition and potential transformation add a new chapter to its story. As we wait to see what the future holds for this iconic building, one thing is certain: the Flatiron Building will continue to stand as a symbol of New York City’s architectural prowess and ever-evolving skyline.

Subscribe to The New Yorker Life Newsletter

Leave a Reply